First thing to consider when doing a free thing in order to pitch your paid thing is to choose an interesting, engaging, attention-grabbing topic.
People no longer sign up for things just because they’re free.
You need to actually sell (and market) your free event just like you do anything you are charging for.
When choosing your webinar or masterclass topic, I’ve identified 10 important factors to consider.
Grab a handy checklist here to use while you listen.
As always, I’d love to hear from you on Insta!
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