I’m joined today for our 100th episode with my community manager, Sara Strand, who reveals the ‘secret sauce’ beneath the Lauren Marie Global brand and 6 invisible factors that make what we do work. If you want to know the truth about running a multi-six figure membership business – what really goes on behind the scenes…. Listen in!
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You’re listening to marketing chaos, episode number 100 and the crowd goes well. Welcome everyone. I have a very special episode for you today. I am joined by our very newest team member, Sarah strand. Hello, Sarah.
Hi Lauren. And hello, everyone listening, such a big welcome to you all.
I never know what to call you because I think I asked you to be our community manager, but we don’t really resonate with that title. So it changes every time. Do you wanna give yourself a title for today?
Yeah, I think the one that’s kind of stuck was the fairy pod mother. Um, that’s been quite a, a playful one to, to introduce myself to people with. So I, I enjoy that. I’ll be that for today.
So basically I asked you if you wanted to apply for a position that we had open and you were already in our community and, um, familiar with what we do. So, um, and I’ve seen you do similar things in other ways for other people. And I thought, Hmm. And actually a mutual friend of ours said, Hey, have you talked to Sarah? Cuz I said, I’m looking for someone to be this sort of role in the business. And she said, what about Sarah? And I was like, oh, and I always, um, I always like, just go by the energy. It just, it was a match for me energetically. So when I asked you, you were like, Hmm. Okay. And, uh, we weren’t, I don’t think sure what that would look like, but it’s been what a month and a half or so. Yeah, yeah,
Yeah. About six weeks now.
Yeah. And so as a very, so we have pods in our membership that are like small groups that meet weekly and we needed someone to help like organize and help them sort of, I don’t know, what do you do with them?
What do I do? So really it, it has been a role that’s just growing. Like it’s really you, every day is something, you know, would you be interested in trying this or doing this? And it’s been so fun to me, a part of, um, when we spoke about me coming on here was the acknowledgement piece. And speaking about the gift that you’ve been in that of me being like, wow, I’ve actually got these capacities or these skills that I’d never looked at or acknowledged before. And so then coming in and, and really getting to engage with people, I guess it’s the engagement piece of going, Hey, where are you at? What’s useful out of these trainings? Um, what can we deliver to you? That’s not currently on offer. Like, so it’s really, I guess, being a mouthpiece for the business in that sense.
Yes. And, and one thing that I really love that you do the engagement, but also you, you care about the members. So, and it comes across like making sure that they have what they need that they’re taken care of. And you left a message for one of our members today and you send it to me. And I was like, oh, you’re such a natural. And you’re like, oh, it’s just years of being in hospitality. And I was like, it’s so funny because I just made a podcast. Those of you listening probably heard me go on a rant about someone saying that I was in natural at something. And I was like, it’s just an excuse. You’re not willing to do the, and uh, and here I am telling you you’re a natural and it actually, uh, and I said, you know, probably your first call or your first conversation with someone like that didn’t sound the way it sounds today. And you’ve, you’ve cultivated that net quote natural ability. Uh, it, it sounds like you’re in a natural, but it has been a result of many years of engaging with people and being, uh, more comfortable and coming out of your shell maybe, and just being more you and all of that
Totally a hundred percent. And that’s the piece with hospitality, I guess, is that you are delivered in audience. If you wanna call them that of people where you have no backdrop, you’ve got no, uh, awareness of what they’re coming to you for other than like where a restaurant. So we serve food, we serve drinks and we hopefully do it with a smile. So it’s really that space of just being with like, whatever that shows up like, and I’m really just only now, like within the last 20 for hours, even this conversation getting how amazing that has been in yeah. Creating what I’m currently living is my life. So definitely, you know, we I’ve been in those circumstances where it was more fine dining and it’s full table service and it’s so from the left and it’s clear from the right and it’s yes, sir. Yes.
Ma’am like, and then going, oh, does I actually worked for me? No. And I’m finding myself finally in a cafe by the beach where it’s, Hey, babe, how you going? Like, and it’s very conversational and you’re just kind of meeting people with a very, um, yeah. Meeting people where they’re at and just being super inclusive and talking to them, like you’ve known them forever. And I guess it’s that process of starting a 18 and now being almost 36, if I’m gonna divulge that, you know, it is, it really is that case of being like, I don’t know where this is gonna end up, but I’m just gonna keep showing up and Yeah, now it looks natural.
Yeah. Now it looks natural. So, and, and we are kind of addressing this from one angle, which is you being hired as a community manager slash fairy pod mother for our communities and the, um, energy that you’ve added to the communities. Cuz a lot of people listening are creating memberships and they, one question we even got yesterday was, you know, about hiring a VA to be a community manager and that sort thing. So, and not everyone has the ability that you have or the desire to be that bright, shiny, bubbly, um, engaging, connecting, taking care of person. And I will just come out and say, that is not my natural state. Um, I’m a introvert. I can do the big show and, and song and dance, but it, it takes a lot of energy out of me. And if I have to spend a lot of time there, I feel drained.
And um, and so not something that I wanna do all the time. So I would say, uh, if you’re like me and not like Sarah, you might wanna consider finding a Sarah to add to your community because the energy it does, it does add a totally different component. And when you have a membership, a big part of that is the community and you don’t have to be a connector type or a party hostess type or a, um, you know, that sort of personality to have a membership at all. Like you be you. And then let’s look at what the members also require. That’s not really your forte and like bringing it on people for that. Um, some people will start memberships and they’re totally comfortable and that’s like who they are and they don’t need a community person managing, uh, type and some are not.
And either way is fine. So we were talking before we got on Sarah about like, because you’re new to this, to my business and taking a peak, you know, to the hood, so to speak at like, like how we run the business. And uh, I guess the invisible factors that people don’t actually know about, uh, that make the business work that makes the business successful. That’s actually, no one would probably know unless they came and were in it. Uh, so we, we talked a little bit about what some of those were, um, should we, should we let people in on the secret,
Let, let’s let them in.
So we talked about six, uh, six aspects that just from chatting we’ve, we’ve identified that I would say like, it’s the secret sauce? You know, it’s, it comes from my experience running the business, but also who I am. And some of them are really like, I guess, different because of me. And um, yeah. So anyway, let’s, let’s not delay any further. So, um, so the, the first thing you said was like how the, how this business actually generates and pulls energy, which I think is, uh, uh, a lot of people are going, wait, what, what does that even mean? So describe, describe to everyone from your point of view, what, what does that mean?
It’s been a really amazing, um, thing to witness, I guess, the energy that, so when we are firstly, backing up a moment to, when we speak to a business, um, it’s like an entity of its own, right? So an entity is anything we define and every entity has its own energy, its own source, its own how it wants to show up in the world. So really like what I’ve become aware of is the entity of Laura Marie business mentor has such a natural pull to it. So obviously one of the things that you’re brilliant at is systems, which we’ll probably get into a little bit more in the moment, but you’ve got things in place. Um, you know, there’s different messenger feeds and threads and, and ways that we connect and talk behind the scenes. And I work with many other people in their businesses too.
And yours just has such an energetic presence. There’s such a natural pull to that, that, although there’s this level of, I guess, automation or tech, like the energy that the business is asking or the presence that the business is asking for from people participating in it and involved in it is like really amazing. So there’s not really a long period that goes by between checking my phone and being like, oh yeah, something gone slack. Oh yeah. Something gone, you know, whatever thread that is. So I just find that incredible to, for those listening that have got a business it’s like, um, know that you can put those tech pieces in place and they’re an amazing support, but it’s like this playing with the energy of what your business entity is. Um, and then also just the level of presence that you physic be within your business too. It’s it’s really, I guess, motivating for me, it, it certainly pulls me to be really present, be like, yeah, cool. And, um, have that level of engagement constantly because of all of that kind of behind the scenes cog work that’s going on there in and of itself.
I think a mistake, a lot of people make is thinking that tech will replace, uh, anything that we do ourselves, like energetically as people. And it’s not, it doesn’t work. So we put in the tech whenever we can to automate things, emails, messenger, you know, payment links, like et cetera, but without having the G behind it and with it and, and through it and all the time, you know, it, it doesn’t create anything. So I find like, and I’ve done this myself where we’ll set something up and then we just like, forget about it. Like, and, and energetically we’re like that’s done and it doesn’t create anything. Whereas if you use it as more like just a tool and in addition to what you be and, uh, what you’re creating yourself as a being and the people that are with you and the actual clients, like they’re real people, they’re not numbers and they’re not just, you know, dollars and, and that sort of thing.
So it’s like, yeah, without the energy, uh, none of the F fancy tech really creates anything. Um, but yeah, I think systems, so number two is systems. And, and I do, uh, come from a background working behind the scenes and setting up systems and setting up like communication, um, like workflow and having things work together and, and, and finding, uh, just my O C D brain gets like much more relaxed when things are organized. And I know like we’re, or to find things and the level in my own world of like stress or frustration or overwhelmed when things are just messy. Um, I just don’t like that. And so for my business, I’m always like, okay, how can we simplify how we can, we like clear it up. And it’s just a, always a work in progress. Like we, uh, went from Skype to slack, like we had both.
And then I was like, Ugh, I’m just tired of like going to two different places to look for people and stuff. Like, I just want one. So I, you know, closed down the Skype, uh, uh, threads and stuff, but now we’re in slack and I’m like, they don’t have, you know, a voice note feature in slack. And sometimes you just wanna leave someone a voice note. Right. So I’m like, it doesn’t do everything that I want. So we’re always in the, you, and now I’m like on WhatsApp with Sarah, like I have to leave you a voice note. So I’m like, now I’m still in two places, but, okay. So what else is possible? And, uh, someone’s gonna listen to this and give me a better solution than slack. Uh, but you, you don’t learn that until you, you try it out and then you see what’s working, what’s not working okay. That was disorganized. But now we’re all in one system, but it’s not working. It’s not like a hundred percent what we need either. Okay. What else can we do?
Exactly. And I think that segues nicely, like I’ll introduce to the guys to the next one, which is the, um, the piece about that. I, I was mentioning that I love that you just kind of do it, right. So you’ve gone ahead. You’ve gone. Yep. This is what I would like to have happen. Let’s implement something, see what that creates, you know, choice creates. So you’ve done that and now you’re going, oh, and what else is possible? Like, what else can we do to include that? And that’s the other piece that has really impressed me, I guess, coming into this is that you’re like, get out of your own way, cut out the limitations everywhere. You’re judging yourself. What if you simply just did it and you went ahead and you put one foot in front of the other and you kept choosing and creating those habits and strengthening those muscles towards what it is that you wanna see actualize in the world. And as it, as it happens, you just go along and you tweak, you know, you tweak the process and you go, Hey, we’ve gone into slack. I love that for this, this, and this feature, but this could be different. Like what else? So, yeah,
I’m a very pragmatic person. So if it’s working then good, if it’s not working, then we change it. And, uh, yeah, I, I don’t know if this is just a thing I was born with, but I, even if I’m, it makes me nervous or I’m like, ah, I will still, I will just do it. And, um, I think a lot of people, I guess they would call it fear of failure. I don’t know if it’s fear of failure, fear of success or what it is, but, um, they just don’t start because they want everything to be perfect. Or they think that maybe, um, it’s gonna be safer if they just hold back or whatever that is. And I don’t have that luxury, like, and one of our other tips will get into, um, is really behind that one, which is like, it’s just it’s to work or it’s going to work is my basic point of view. And we just change it until it works. But I think like, yeah, starting, uh, and making it better as you go is a hundred percent. There’s no replacement for getting in, in the weeds and, and seeing how something versus trying to perfect it before you even start like you, it doesn’t, you can’t do that.
Yeah. And I love that. And it kind of resonated with me when, um, in a part of the launch that you’ve just done for the membership launch academy, um, there was a like last minute invite live that you did and really shared with everybody kind of your backstory, right? And you’ve come from being a master acupuncturist. And now you’ve completely reframed what that is into being a business mentor through literally that, through getting in there, seeing what’s worked for you, what hasn’t implementing those things in other people’s businesses, likewise like that trial and error aspect has brought you to be, I guess, a, I was gonna say a guru in your field. You know what I mean? But like a person that people can look to and trust for a source of information. And that’s why I think your memberships are what they are and why people trust the information you give, because you’ve lived it, you breathe it and you keep showing up and choosing again.
And I don’t think that you get that experience and without getting the experience you have to get in there and get dirty, get messy, make mistakes, fall on your face, you know, be a kid again. Like my kid’s like, they make the most beautiful picture. And then they’re like over it, they just make enough the one and they make a ho you know, ugly picture. And they also think it’s great. Like they don’t, they don’t stop until it’s perfect. I think they’re learning to now, which is sad, you know? Like, oh, I’ve gotta like, not make mistakes and stuff. And I’m like, get messy, like stay messy, go play with it. Have fun. Yeah.
That, that’s a massive, Hey, just having that, having fun, like having the curiosity and having the adventure of it, as opposed to it being like, what image am I projecting into the world trying to control how people perceive me and receive me. It’s like, just, Hey, this is who I’d be. I’m willing to show up like what and all. And like, let’s, let’s you, you, and that’s the other piece as well. Like you invite the people in your business, whether it’s us working alongside you or those like joining memberships to really be a part of that adventure. Like, that’s what I’ve heard you say in trainings and is going, like you started global practitioners just knowing that you wanted a membership without the, like doting the eyes and crossing the Ts, you know, you’re like, Hey, we’ll figure this out along the way. But you got started and that’s really fun to watch.
Yeah. Yeah. And you don’t have to know what you’re gonna do with people. You just invite them to the vision and you, they tell you, you know, that’s the cool thing. They’re like, I want this. Okay, good. Let’s do that. So number three, I guess, is just start, get messy, have fun. Um, number four is all about acknowledging what you well, acknowledging, acknowledging you, acknowledging what you’re great at acknowledging what other people are telling you. You’re great at, but you think it’s just normal. Yeah. And, uh, this is something I find I, um, I enjoy pulling out of people because they’re always surprised, you know, that they, that you call them out on something, cuz they’re like every, like anyone could do that. That’s just me being me. And I’m like, no, that is special. That is not what anyone could do. That is a gift you have. And I love when people kind of get that, uh, what they think is normal is actually their usually their greatest gift. Mm
Mm. I love that. Um, and that’s something we have implemented, I guess, in the group as well is every Saturday we celebrate, um, what people within the membership have created. Uh, and that might look like, Hey, I managed to put a graphic together, you know, or I did a post this week and I have, and otherwise, or like it could be, I’ve launched a membership as we just had someone, you know, two days ago share they’ve launched their membership. And so it’s like this whole spectrum, but unless we acknowledge and celebrate those things that we might otherwise just take for granted or over like, just step over, um, yeah. How do we truly see the brilliance of us and what we’re we actually be?
I don’t know about you, Sarah, but I’m like, I’m always onto the next thing. So people are like, oh, congrat I’m like, what are you talking that was yesterday? Like I’m so many, 10 seconds past that thing. So I really, um, I need to take my own advice and take a minute and, and congratulations and acknowledgement and all of that. And I think when you’re, when it’s, you, you’re just like, yeah. I mean, okay, thanks. But like, let’s move on. And, and it could be, it could be really good to, um, have a practice for intentionally acknowledging yourself because sometimes you’re the only one who will ever do that. Like, I, I know this is a small example, but my husband went through and cleaned the house. We have cleaners, but they have like left the country. And so we are both realizing like, Hmm, the house is getting messy and dirty and no one seems to be cleaning it.
And, um, I went through and cleaned the bathroom and like, he didn’t notice. And I was like, whatever. Um, and then like three days later he went and cleaned and he was like wanting a big, like pat on the back. And he kept dropping hints about like how clean the bathroom was and stuff. And I was like getting so annoyed cuz I’m like, dude, like no one stopped. And like, and, and it was way dirtier when I cleaned it than it was when you cleaned it. Cause I had just cleaned it. Um, but I realized like, okay, he’s not gonna acknowledge that I have cleaned the bathroom. You know, I have to acknowledge that I cleaned the bathroom for myself and he may never notice. And I know a lot of you that have partners that don’t notice stuff. Um, and he was getting annoyed that I didn’t acknowledge him, but I’m like, dude, come on. No one gave me a party for cleaning the bathroom. Um, side note,
Maybe that could be a thing we can instill that bathroom cleaning party celebration in situations.
I think we’re just gonna hire cleaners again. But um, but yeah, I think so. So anyway, the point of my story is whether or not there’s anyone else around you patting you on the back, like be that for you and know that you’re doing it, you know, you’re doing it for you, but you’re doing it for the reasons why you are, whatever those are, uh, that you’re doing, what you’re doing and, and take the time to acknowledge you. And really like, I think it can be really honoring cuz we forget how far we’ve come. The bathroom is a bad example, but like, you know, in other, in other areas, uh, we forget how far we’ve come cuz we’ve, we’ve traveled that already and we’re yeah, we’re onto the next thing, but it it’s good to, to have a look back and really go, you know, there was a time this would’ve been a really big deal like that. I accomplished this and maybe I wanna like celebrate and have like take that moment. So
Totally that like a hundred percent the ability to be that for you. And I get that also there’s a muscle to strengthen in doing that. And that’s something that I’m coming to realize is everywhere that I haven’t been prepared to be that for myself. And so if you’re listening to this and you have a team growing around you and you have people that you connect with regularly that contribute to your business or what have you like, where can we also be that for each other? And that’s something I would love to acknowledge you on is where you’ve definitely been that for me, where you will, I will just be going about doing my thing and you’ll be like, Hey, did you get, this is actually really cool. Like that’s not something that everybody has or does or is. And so for anyone that’s out there, like if you recognize a, a capacity in somebody, like how much would that create in the world if we took that moment to go, thank you so much.
Like that was really brilliant. Like I really appreciate that. And it’s not like blowing smoke up each other’s as for a better term, but it really is that how much would you letting people in so that they have a different perspective, like that has started to shift and change so much for me to go where I had labeled myself as being something called, like considered myself a certain image, Sarah, the hospitality person is like, wow, like I’m now Sarah, the online because I do, I get to contribute to so many people’s businesses in many different ways and going, seeing how those skills have been translatable. Um, and I guess what I’m saying with that is like, now I’m building the muscle to, to be that for myself and to acknowledge myself. But it was definitely those few instances where you’ve gone. Hey, do you recognize this? That has kind of been the catalyst for me getting to this point. So yeah, that adds value to people.
Yeah. And acknowledge people around you too, cuz it’s like it, whatever you acknowledge grows. And uh, and it allows them to really acknowledge for themselves. So I do that. I try and do that with my kids. I need to do it every single day. Like just acknowledging you know, them as the, and uh, and anyone else that you’re, that you care about. So right. That was number four, acknowledgement number five. Okay. I have call it like it is,
I love the love. You’re like, yes.
Yeah. I, I think I was born without a, of some sort that most people have, I’m trying to learn to filter, but it doesn’t always work. So tell me, tell me about this one. Cause you brought this up. I would,
Yeah. I, and I would say don’t filter. I think that is one of the most brilliant attributes and perhaps it’s because it’s something that I’ve, um, seen as a judgeful offense in my world as well, where I also tend to just say things and then be like, oh, hold on a minute. How did that come out? But um, yeah, I guess for me it, well, I mean, there’s been numerous examples, but it kind of ties back in with the just doit thing as well. It’s like, okay. Um, yeah, I dunno, like I see what’s going on and how can it be better? And this is how I, you know, these are some actionable approaches or steps that you can take to do it. And well, you know what I mean? It’s like, let’s not get caught in the trauma and the drama of anything or let’s not get caught in how we could judge ourselves or let’s not get caught in any of that kind of mindset it’s going like, this is what it is and what else, you know, let’s put a, a foot in front of the other and, and just, um, yeah, you don’t shy away from shy away.
You, I guess that’s the other thing you don’t shy away from saying it like it is, you know, how often do we go, oh, I kind of like this isn’t really working, but like I, you factor in all these other points of view or, and reasons and justifications, why you wouldn’t say something, shouldn’t say something can really, you’re just like, Hey
Let’s address this.
Well. And I find like, people are always mostly, usually really grateful when you address the elephant in the room and I’ve had conversations and they’re not easy and it’s not like, oh, I really wanna have this conversation. It’s like, Ugh. But once you’ve had it and you just sort of say, you acknowledge what is occurring. Uh, the other person is usually relieved that you’ve been the one that has brought it up. And uh, before you came on, I basically fired my whole team and all the conversations pretty much went like this, Hey, this isn’t working, is it? Nope. Okay, good. Uh, let’s change it.
And the other person was like already new, you know, was already aware that it wasn’t working was not a shock. Uh, and it, and it’s sort of like this isn’t personal, but let’s talk about what it is, what it is. And uh, and just having that conversation about whatever’s going on without a wrongness or making it personal or blame or should have been different or any of those things, cuz it doesn’t really matter, uh, to move forward. It’s sort of like, okay, here’s what’s going on. And here’s what I wanna create in instead, you know? And, and just moving forward with that is, uh, and I think just not, not getting mired in yeah. Drama story is he said, he said, she said, I have twins that, you know, it’s like every single day she did this. He I’m like, I don’t care, work it out. Yeah. Yeah.
And I think the other part to this conversation too, um, is I’ve watched some of the trainings where say a guest was scheduled to arrive and they haven’t, you’ve had to like on the spot in a live training re and framework how it’s being delivered to the people in the memberships, you know, and how you’ve just gone. Instead of being like, oh, nothing to see here, folks will be right back. You’ve just been like, look, this is real. This has happened. You know, this person hasn’t rocked up, but I’ve invited this person. We’ve got 10 minutes. Like, let this be a learnable, like a teaching experience. Like let’s learn from this. And I, like, I saw so much value in that of being, how much do we just try and maintain a facade or an appearance of everything going smoothly. Whereas like how much more value is there in addressing things for what they are and being like, yeah, dude, like this totally didn’t go to plan. Like if I had my way again, would I have had, you know, that happen potentially not, but it has. So what isn’t making lemons with lemon, uh, lemonade from lemons, you know, it’s that
Situation. Exactly. Well, and just like, things are not always gonna go according to plan, no matter how much you plan. And I always say like the more, the more like, especially if you have kids, you know, like you have a big thing and you have a big, you know, presentation, webinar, like you have something really important. They’re gonna get sick. Like they’re going to stay home from school that day. They’re going to fall down the stairs. I they’re going to ruin it. Like that is just that’s gonna happen. So I always like the last launch, I think my daughter got, uh, headlights. Like we woke up and she’s like, has headlights. And I’m like, no, you are not having, this is not happening. I’m like, are you trying to ruin mommy’s life? So, um, but yeah, it happens with kids. It happens in business. We have yeah.
Guests that come in, they don’t come in, they don’t show up. Like, no matter what you do, it’s like, you’ve reminded them three times. They’re all good. And then they just don’t come. And it’s like, okay. So saying what is like, and, and when, uh, when you are in a pinch like that, and literally like three minute before you go live and you have no person coming, that’s supposed to be there. So what are you gonna do? Like, and so being able to just first say, okay, here is what’s happening. Um, people are very understanding for the most part, like way more than we give them credit. And they know you’re a part, you know, you’re things happen. And so whether that’s like your internet goes down or there’s a thunderstorm or there’s the kid thing or, or you’re sick or like whatever, like life, life happens. So you just like, I always start with, okay, here’s what’s happening. Yeah.
And I wish it didn’t and it has. And so, and then you like, what, like what, just start asking questions, you know, what can I do instead? Like what all the choices are that you have in those three minutes that you have to make a pivot and, um, you know, it’s like, you can cancel, you can reschedule schedule, you can get a new guest, you can just like show up and apologize and ask them what they want instead. Like there’s always options. Um, and I, I’ve also heard other people give the advice of having a plan B for things. I mean, I do so many things. I’m like if I had plan BS for every plan, a I’d be like doing twice the work. So I think, okay, for the big events, maybe like, you know, you have like a plan, a plan B, but like, come on.
So, but winging it, just being flexible and having that in your back pocket of like, just say, what’s going on, uh, be present with it. Don’t freak out. Yeah. It’s gonna be okay. Like put it in perspective too. Like, I mean, it’s just business, it’s just a call. It’s just, uh, an event presentation, whatever it is. It’s like, it’s not the end of the world. No one has died. Like it’s, uh, it’s gonna be okay. And I like to go to the worst case, like, okay, what’s the worst thing that could happen from here? Like everyone hates my thing now and, and cancels and leaves. Okay. Well, that’s probably the worst that, and you know, like, and then what, you know, I would still wake up tomorrow and I would still have my family, my, you know, health. Like I could still be happy. Like I will rebuild. I’ve had businesses fail. I’ve had, you know, uh, projects fail. I’ve had like, people steal from me. I’ve had a divorce, I’ve had lots of failures and, um, whatever failure means, things that didn’t go the way you thought they were gonna, and I’m still standing. So like, I think that’s a, that’s a capacity that you can embrace and grow as a resilience and perseverance and a tenacity and a never giving up. Like, those are qualities you can chew is
I love that. And that, yeah. So Dan here, the co-creative of access, I mean, he’s often quoted as saying that like I’ve made more choices, real bad choices than you have made choices. So it’s kind of it’s, it’s that for me, it’s hearing you say that it’s like, yeah. I’m and also tying back into the point you made before, like it’s gonna, like, there is no plan B, there is no back door to this. It’s like, you’ve shown up for your why, what, you know, you can create. And it is it’s um, like you say, it’s building that muscle to have that resilience. It’s not necessarily something where we are naturally enforced with or taught. We can have it’s something where you just keep choosing for you.
Well, and that is point number is, is the necessity of it, of, of it working like the necessity of it. And, um, this is one of those habits I talked about in, in another podcast from, uh, Brenda’s book, uh, the six, um, what is it called? Habits apply me, high performance habits. There you go. Uh, but I only recognize it in there that I, that I have that. And, um, it’s a habit though. It’s not something, you know, so you, you can choose to create that one way is with, um, deadlines, like hard deadlines. So it’s like this has to occur by state. And so you force that sort of necessity of it. Whereas, you know, the difference between like, oh, I’m gonna record a podcast on Wednesday, but you know, it doesn’t really need to be recorded until like two weeks later. So creating like real deadlines.
Um, but for me, like as, as overall business, um, I have this, I don’t have the luxury of it not working, you know, it supports our family and of four of us and two furry things. So like it’s going to work. Yeah. And if it doesn’t then something else will, but it’s not like there’s no plan B for the bus for, for life. Like there’s no. Okay. Maybe I’ll just go get a job. Like, I don’t think I’ve, I’ve had jobs, but not really. I’ve always created, you know, my jobs and businesses and I am like a true entrepreneur that way. I’m just like, I can’t really work for someone else. So it doesn’t, uh, occur to me that I would just go do something different. Like I like, what would I do? You know, I would just create another business. And so it’s gonna work. It’s like the bottom thing is like, it’s gonna work or it’s gonna work. So, yeah. Mm.
Yeah. And I love that in the recent trainings you’ve been offering is, is something that I’ve kind of had to look at as well of going, like treat your business like a business. You know, it’s not a sideline gig, it’s gig. It’s not a hobby. It’s not something you kind of double in. And when you do treat it like a business, it’s fruitful for you. Right. So, and I guess for me as someone that their business is in contributing to other people. So I’ve been employed for a per hour rate for, you know, kind of this reality businesses. So hospitality and, um, land care management, all those kind of things before. And then kind of, we’ve mentioned seeing those skill sets now transfer to me in my business, going, and the acknowledgement piece of going, Hey, like this is actually capacity I have. And how is that now turning into the business of Sarah strand, being this for other people, with other people as well.
So, um, yeah, there’s something in that I guess, around, um, that having your own back, knowing that it’s gonna shift change, be different, but like ultimately you are the source and if something doesn’t appear to be going to plan or the way you want, like, what other choice do you have? And you’re gonna keep creating it because like you say, I don’t currently have a back door. Like, this is what I do. This is who I be. And when you create that necessity, like you’re saying, it’s like, okay, even if this feels kind of scary and I’m kind of like hacking my pants a little bit, like, you know, I’m gonna show up and I’m gonna keep choosing the Ford momentum, like one foot in front of the other and, and keep exploring what’s possible, you know?
And then it gets fun, cuz you’re all in. And it’s like, wait,
I love that.
Let me just recap for everyone. So number one is the energy of, of the business and really having it, uh, pull people in and including your, yourself, your staff and, and acknowledging the business’ energy and what it’s creating. Number two is the systems. Number three is just start number four is acknowledg acknowledging number five is, uh, combination of pragmatic. Tell it like it is. Um, and I think we went kind of a lot of places on number five. Yeah. And number six is the no back door, uh, being all in.
Yeah. I love it. Totally
So well, I, um, I’m so grateful you came on for our, our hundredth episode to give everyone a peak under the hood of this business and also to, uh, talk about your role in the business and what a gift you’ve been in, uh, recent times. And what we can create from here is who knows it’s gonna be, be very exciting.
I’m so excited. And thank you so much for the invitation and in the spirit of this acknowledging you happy 100th episode. Yay. What else is possible? Yay.
Thanks everyone for listening. And if you’ve been around for a hundred episodes. Wow. And if you’re brand new. Wow. And uh, if you would like to work with our team and us in creating recurring revenue in your business, you can apply at me. Edit. I always gotta say my old website. You can firstname.lastname@example.org and see all the different ways that we can contribute to your business growing and you getting recurring revenue inside your business and beyond. So thank you so much, Sarah. Thanks everybody. Bye for now.
Thanks Lauren. Bye.